Reinventing Non-Medical Home Care

Is non-medical home care right for you?

A Right Hand Senior Care franchise might change your career… indeed your life.

The senior care industry is growing rapidly and projected to see unprecedented growth over the next few decades as the baby boom generation continues to age.

But just because the non-medical home care segment is growing rapidly, it isn’t the only reason to open your own location. First, you should determine whether or not the sector is a good fit for you personally.

So let’s take a look at what it takes to build a successful, rewarding non-medical home care business.

Drive and Commitment

Starting any type of business, including in-home care services, requires commitments of your time, labor and finances., labor and finances. Especially since your clients rely on your services for their physical and mental safety and well-being.

A non-medical home care business requires a long-term commitment and dedication to serving your community. If you open up a franchise with Right Hand Senior Care, you can take advantage of our proven business model and all our support, training and marketing services.

Compassion and a desire to help

A non-medical home care business gives you an opportunity to have a rewarding career that truly makes a difference in the lives of the most vulnerable people in your community. But in return, you need to be compassionate and genuinely desire to provide the best possible level of care to your clients. This means you’ll take the time to thoroughly vet each of your caregivers, provide your team with the tools and training they need to succeed and ensure that each client’s needs are fully met.

Management and communication skills

Of course, you can’t do it all alone. You’ll need a solid, reliable team to form the backbone of your business. To manage this team effectively, you’ll need to have good management, communication and people skills. A non-medical home care business with a high turnover rate and unhappy people is unlikely to be successful.

Sales and marketing experience and skills are also helpful, since you’ll have to introduce your business to the surrounding communities and build up a client base. While word-of-mouth referrals are arguably the most powerful form of advertising, you can’t develop a successful business if no one knows about it. We’ll help you with that.

Do you need experience?

Prior experience with senior care or nursing is ideal, but not absolutely necessary. The ability to choose and manage a team of qualified, dedicated caregivers is more important than having caregiving experience yourself. However, the knowledge and training that comes from being an experienced nurse or caregiver will definitely give you valuable insight into business processes and client needs.

Should you look for a franchise opportunity or build from scratch?

If you’ve determined that non-medical home care segment is a good fit for you, the next step is to decide whether you want to open your own independent business or take advantage of a home care franchise opportunities.

Franchise ownership offers many benefits over starting your own independent business from scratch. The upfront costs are typically more affordable, the business model has been established and the franchisor’s support, marketing and training is ready to go.

For example, at Right Hand Senior Care, all of our franchisees receive extensive, ongoing training, not just in providing non-medical home care, but also in building and running a successful business. Our franchisees also have access to administrative support, specialized technology and tools and an after-hours call center for themselves and their clients.